David and I attended the annual AEU Skills Summit in September at the Washington Ethical Society. Louise Jett, social media manager for the Ethical Society of St. Louis, gave a terrific workshop on how to create effective, engaging content on social media. She noted that their increase in membership over the year was due to their social media efforts. That is, they were able to get their message to a far larger audience using only social media.
We’ve been on Meetup for quite a long time. Members Ken Karp and David Bland have been posting notices of our platforms there regularly. You can join Meetup and find our page by searching for “The Ethical Culture Society of Bergen County.” Just say you’re going to attend and you’ll receive reminders.
You may have noticed we have a Facebook page, “Ethical Culture Society of Bergen County.” If you didn’t know, search for us and “like” us to get our posts. We have begun to post more often with the rich, varying content of our Society. Our leader Joe Chuman is posting commentary about our platform addresses as well as events happening in the world that have an impact on human rights and social justice. Our members are posting on all the good things we are doing, like attending the Haiti Packathon, where we helped to pack over 32,000 meals for school kids in Haiti. We have many events happening, like Ethical Brew, the Ethical Eating series and the Film Series; you can find out all about them and get notified that they are happening on our Facebook page.
We also have a Twitter feed, “BergenEthicalCulture @ethicalfocus”; you can follow us here, as well. Member Lucy Lettis is tweeting up a storm about ethical issues and retweeting compelling content that is in line with our ethical humanism.
Social media has its faults, but it is proving an excellent way to tell our story. Please join us on any or all of these platforms so you can engage with us in meaningful conversations about the world.
Susan Lesh is president of the Ethical Culture Society of Bergen County.